Pricing

Try free. Pay only when it's working.

Every plan starts with a free founder profile and three ideas. Each tier above that unlocks the next step in the journey. Cancel any time.

Free

Start here

Profile + ideas

Try Persoona. Identity + Ideas, 1 workspace, 5 runs.

$0

  • Persoona Identity
  • Persoona Ideas (3 ideas per run)
  • 1 saved workspace
  • 5 AI generations
Start free

Inventor

+ IP plan

Add IP defensibility. 3 modules, 20 generations/month.

$199/ month

  • Everything in Free
  • + Persoona IP
  • 3 saved workspaces
  • 20 AI generations / month
Choose this plan

Builder

+ MVP plan

Ship the MVP. 4 modules, 50 generations/month.

$299/ month

  • Everything in Inventor
  • + Persoona Build
  • 5 saved workspaces
  • 50 AI generations / month
Choose this plan

Entrepreneur

+ growth plan

Grow distribution. 5 modules, 100 generations/month.

$499/ month

  • Everything in Builder
  • + Persoona Growth
  • 10 saved workspaces
  • 100 AI generations / month
Choose this plan

Founder

+ capital readiness

Raise and launch. All 6 modules + Opus access.

$599/ month

  • Everything in Entrepreneur
  • + Persoona Capital
  • 1% fee on any capital raised through Persoona Capital
  • AI Gateway: Sonnet + Opus + Haiku, 5M tokens/mo included
Choose this plan

Each step you unlock stamps your public founder profile with a new milestone. The profile compounds with use; the price ladder rewards momentum, not signup-day commitment.

Or buy a single step

Standalone steps +

Already have a profile somewhere else? Buy a single step on its own. You won't earn profile stamps, but the output is still yours.

Standalone

Persoona IP

Prior-art search and IP protection plan for a known invention. Sold standalone.

$199/ month

  • Persoona IP module only
  • Prior-art search across patent databases
  • Defensibility assessment
  • Protectable pieces (patent / trade-secret / trademark / copyright)
  • Patentability risk analysis (Alice/Mayo, obviousness, cost)
  • Step-by-step protection plan with cost estimates
  • 1 saved workspace
  • 25 AI generations / month
Choose this step

Standalone

Persoona Build

Idea to MVP scaffold for a validated concept. Sold standalone.

$199/ month

  • Persoona Build module only
  • Landing-page copy (headline, subhead, CTA)
  • Sitemap with purpose per page
  • MVP backlog with priorities + estimates
  • Technical architecture decision
  • Launch checklist
  • 1 saved workspace
  • 25 AI generations / month
Choose this step

Standalone

Persoona Growth

SEO and customer acquisition for an existing product. Sold standalone.

$199/ month

  • Persoona Growth module only
  • Keyword research + content calendar
  • Indexing checklist (Search Console, IndexNow, schema.org)
  • Customer personas + acquisition channels
  • Time-boxed growth experiments
  • 1 saved workspace
  • 25 AI generations / month
Choose this step